Truthfully, we don’t necessarily believe in global warming and the jazz that goes with it; but just for once, we decided to step into the enemy’s shoes and see why the carbon emission spiel of the developed world might work for India Inc. (just this time) by Gyanendra Kumar Kashyap
With mercury breaking its own record each passing day, it would not be of a surprise if Newton’s law of motion, more specifically the third law, is read as: every action of yours has an equal and opposite carbon reaction. And why not! An air-conditioner (2.5 tonne) emits approximately 3 kg of carbon dioxide (CO2) per day (if run throughout); a car with an average mileage of 10 kilometres per litre leaves 232 grams of CO2 per kilometre. Add to it the fact that the most essentials appliances of our modern day daily life also takes a severe toll on the environment. It’s not just a microwave oven, which per day generates 1.3 kg of CO2, or a geyser that generates close to 3.3 kg of CO2 per day, even washing machines, refrigerators, mixers, heaters, computers, flat screen TVs, mobile phones et al, they all are part of the league that is emitting numerous carbon particles every moment. Thanks to these, today we are in need of concepts like carbon footprints (a measure of the exclusive total amount of carbon dioxide emissions that is directly and indirectly caused by an activity or is accumulated over the life stages of a product; the smaller the carbon footprint, the more environment-friendly is the activity or the product).
While policy leaders across the globe are negotiating an effective post 2012 international framework to deal with the problems relating to climate change, it is apparent that India Inc. have realised that being carbon sensitive makes for a great business sense (for the uninitiated the global market for low carbon energy efficient technologies will be $3 trillion by 2050). Thus being proactive corporate, they foresee a huge demand in the future and hence are developing environmental friendly technologies and infrastructure. This will not only help them to save millions of dollars, but will also portray them as responsible corporations.
Moreover, a number of domestic corporations have voluntarily developed technology road maps for cutting down their carbon footprints. Most of them have either moved into LEED (Leadership in Energy and Environmental Design) certified green buildings or have taken special steps for energy and water conservation. But more than any regulatory compulsion, or social incentives for a cleaner environment and positive PR, the biggest incentive for India Inc toeing the green bandwagon is the fact that it helps them garner greenbacks against their savings in terms of carbon credits.
With mercury breaking its own record each passing day, it would not be of a surprise if Newton’s law of motion, more specifically the third law, is read as: every action of yours has an equal and opposite carbon reaction. And why not! An air-conditioner (2.5 tonne) emits approximately 3 kg of carbon dioxide (CO2) per day (if run throughout); a car with an average mileage of 10 kilometres per litre leaves 232 grams of CO2 per kilometre. Add to it the fact that the most essentials appliances of our modern day daily life also takes a severe toll on the environment. It’s not just a microwave oven, which per day generates 1.3 kg of CO2, or a geyser that generates close to 3.3 kg of CO2 per day, even washing machines, refrigerators, mixers, heaters, computers, flat screen TVs, mobile phones et al, they all are part of the league that is emitting numerous carbon particles every moment. Thanks to these, today we are in need of concepts like carbon footprints (a measure of the exclusive total amount of carbon dioxide emissions that is directly and indirectly caused by an activity or is accumulated over the life stages of a product; the smaller the carbon footprint, the more environment-friendly is the activity or the product).
While policy leaders across the globe are negotiating an effective post 2012 international framework to deal with the problems relating to climate change, it is apparent that India Inc. have realised that being carbon sensitive makes for a great business sense (for the uninitiated the global market for low carbon energy efficient technologies will be $3 trillion by 2050). Thus being proactive corporate, they foresee a huge demand in the future and hence are developing environmental friendly technologies and infrastructure. This will not only help them to save millions of dollars, but will also portray them as responsible corporations.
Moreover, a number of domestic corporations have voluntarily developed technology road maps for cutting down their carbon footprints. Most of them have either moved into LEED (Leadership in Energy and Environmental Design) certified green buildings or have taken special steps for energy and water conservation. But more than any regulatory compulsion, or social incentives for a cleaner environment and positive PR, the biggest incentive for India Inc toeing the green bandwagon is the fact that it helps them garner greenbacks against their savings in terms of carbon credits.
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Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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