Monday, October 12, 2009

IIPM News - Comic - Strip mythology

The history of comics in India is not too old. But it has lived now for over six decades. In 1947 stories from Indian mythology were presented as comic strips in Chandamama magazine. As time passed, it increased its ambit. Political and social satire also took the help of cartoons. Abid Surti gave this art its initial push. But the first hit was Dabbuji in the weekly Dharm Yug. Then the Indrajal comics came. Bahadur was the desi version of western superheroes. Until then, Phantom and Mandrake ruled the market. In the 60s Srimati Ji, Pinki, Babloo, Chacha Chaudhary and my characters stormed in. But the tallest tradition of them all was India Book House’s Amar Chitra Katha, Anant Pai's brainchild.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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